Forrester Research

Webinar: 2013 Mobile Trends & Summary Of World Mobile Congress

A Complimentary Forrester Webinar

Hosted by:

Thomas Husson, VP & Principal Analyst
George Lawrie, VP & Principal Analyst
Katyayan Gupta, Analyst


Tuesday, March 5, 2013
2:00 p.m. SGT or check for local time


1 hour

Learn about the mobile trends we are predicting for 2013 and how these new products and services require organizations to rethink their approach to mobile initiatives if they want to maintain their competitive advantage.

This webinar will address the following questions:

  • What were the most impactful 2013 mobile trends and key announcements made at Mobile World Congress?
  • What factors have the most impact on the evolution of mobile services, and how do they affect the design and delivery of our internal and client-facing mobile services?
  • How can I prepare for the App Internet from both a strategic marketing point of view as well as from a development, delivery, and infrastructure perspective?
  • What are the best practices and tips for building a business case for key mobile initiatives and for governing of our mobile efforts?

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